Darya is a creative communications enthusiast. A detail-oriented and organized professional, Darya migrated from her native country of Ukraine for academic pursuits in the United Kingdom and later to Canada in 2013. Her roles in communication and digital marketing has spanned over half a decade in digital advertising, marketing, social media campaign, brand development, customer conversion rate monitoring, customer preference data and photography. She has also worked in TV broadcasting with video editing and studio design. Her lived experience of systemic discrimination informed her entrepreneurial prospects and a community volunteer for various multicultural events.